Pylon Signs: The Ultimate Guide to Choosing, Designing and Installing Them

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Pylon signs are freestanding signs usually supported by one or two poles and can display your message on either one or both sides. They are often illuminated with LED or fluorescent lamps but can be non-illuminated or digital. Pylon signs are road, highway, pole, or totem signs. Here you can see some examples:

Pylon signs are essential for businesses and organizations because they can help attract customers and visitors by increasing your visibility, enhancing your branding, and showcasing your products or services. Pylon signs can also allow you to stand out from competitors and create a lasting impression on potential clients.

Benefits of Pylon Signs

Are you looking for a sign to grab everyone’s attention and make your business stand out? Pylon signs are the perfect solution for you! Unlike other types of signage, pylon signs come with many advantages. Let’s take a look at some of them:


Pylon signs can be seen from a great distance, making them ideal for locations that are set back from the main road, have a parking lot in front of the building, or are obstructed by other structures. Pylon signs can also catch the attention of motorists coming off a nearby highway or driving in an industrial area with significant gaps between buildings.


Pylon signs are made of sturdy materials such as aluminum or steel and can withstand harsh weather conditions and vandalism. They also require minimal maintenance and can last for many years.


Pylon signs can suit your specific needs and preferences. You can choose your pylon sign’s size, shape, color, font, logo, message, and design to match your brand identity and style. You can also opt for different pylon signs, such as single-sided, double-sided, illuminated, non-illuminated, digital, or architectural.


Pylon signs can help you establish and reinforce your brand image and recognition. By displaying your logo, name, slogan, or tagline on a large and prominent sign, you can create a strong impression on your target audience and increase brand awareness and loyalty.

Types of Pylon Signs

Pylon signs have different options depending on your budget, goals, and location. Some of the common types of pylon signs are:

  • Single-sided: These pylon signs have only one face that displays your message. They are suitable for locations where you only need to attract traffic from one direction.
  • Double-sided: These pylon signs have two faces that display your message on both sides. They are ideal for locations where you want to attract traffic from both directions.
  • Illuminated: These pylon signs have internal lighting that makes them visible at night or in low-light conditions. They can use LED or fluorescent lamps to create a bright, eye-catching effect.
  • Non-illuminated: These pylon signs do not have any lighting and rely on natural or ambient light to be seen. They are more cost-effective and energy-efficient than illuminated pylon signs.
  • Digital: These pylon signs display your message using electronic screens or panels. They can show dynamic images, videos, animations, or text that can be changed or updated remotely. They are great for displaying multiple messages, promotions, or information engagingly.
  • Architectural: These pylon signs have a unique design that reflects the style or theme of your building or organization. They can incorporate elements such as curves, angles, textures, materials, or colors that make them stand out and complement your architecture.

Design Tips for Pylon Signs

When we design your pylon sign, we consider some best practices to create a practical and attractive sign. Some of these tips are:

  • The size: The size of your pylon sign should be proportional to the distance and height from which it will be viewed. It should also fit the available space and maintain the view of other signs or buildings. A general rule of thumb is that for every 10 feet of viewing distance, you need 1 inch of letter height.
  • The shape:The shape of your pylon sign should match the purpose and message of your sign. For example, choose a rectangular or square shape if you want to convey a sense of stability and professionalism. Choose a circular or oval shape if you express creativity and innovation.
  • The color: Your pylon sign should contrast nicely with the background and surroundings to ensure readability and visibility. You should also use colors that reflect your brand identity and personality. For example, if you want to convey a sense of warmth and friendliness, use yellow or orange. Use blue or green if you speak a sense of trust and reliability.
  • The font: The font of your pylon sign should be clear and legible from a distance and at different angles. You should avoid fonts that are too thin, too fancy, or too similar to each other. You should also limit the number of fonts and use consistent styles and sizes throughout your sign.
  • The logo: The logo of your pylon sign should be simple and recognizable. It should represent your brand identity and values consistent with your other marketing materials. You should also ensure your logo is scaled correctly and does not overpower or distract from your message.
  • The message: The message of your pylon sign should be concise and compelling. It should communicate your primary benefit, offer, or call to action to your target audience. You should also use clear and straightforward language and avoid jargon or abbreviations.

Installation Tips for Pylon Signs

When installing your pylon sign, we follow guidelines to ensure safety and security. Among them are:

  • Location: The location of your pylon sign should be visible and accessible to your target audience. It should also comply with the local zoning and building codes and regulations. You should avoid placing your pylon sign near power lines, trees, or other obstacles that might interfere with its visibility or stability.
  • Height: The height of your pylon sign should be appropriate for the speed and direction of the traffic that will see it. It should also consider the sight lines and angles of the viewers. A general rule of thumb is that for every 25 miles per hour of traffic speed, you need 10 feet of sign height.
  • Foundation: The foundation of your pylon sign should be solid and stable enough to support the weight and wind load of your sign. It should also be deep enough to prevent frost heave or soil erosion. You should consult with a professional engineer or contractor to determine the best type and size of foundation for your pylon sign.
  • Wiring: The wiring of your pylon sign should be done by a licensed electrician who can ensure proper connections, grounding, and insulation. Use weatherproof conduits and junction boxes to protect your wiring from moisture and damage.

Pylon signs are powerful marketing tools that can help you increase your visibility, branding, and customer attraction. They can also help you stand out from competitors and create a lasting impression on your potential clients. You can maximize the effectiveness and impact by choosing the right type, design, and installation of your pylon sign.

We can help you make the right Pylon Signs for your Business!

If you need more information or assistance with choosing, designing, or installing your pylon sign, contact Modulex today. We are a multi-national provider of architectural signage and visual communication solutions that can help you with all your signage needs. We have over 50 years of experience creating high-quality signs for various industries and sectors, such as mixed-use residential, government civic, corporate brand, healthcare, education, hospitality, and more.

We can help you create custom pylon signs that suit your budget, goals, and location. We can also provide installation, maintenance, and project management services to ensure a smooth and successful signage project.

Contact us today for a free quote or consultation for your pylon sign project.

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