For businesses today, brand image is more than just a logo. It’s the complete picture consumers build from every interaction they have with a company. From websites and business cards to the way employees dress, every detail contributes to a customer’s perception. These touchpoints, often overlooked, hold immense power in shaping brand image.

Often, businesses focus solely on creating exceptional products or services, neglecting the importance of a strong brand. However, brand image goes beyond aesthetics – it’s a crucial factor in customer decision-making. 

First Impressions Matter: Signage Sets the Tone

Making a positive first impression is essential, especially in business.  Customers form an opinion based on various factors, including signage. A well-designed sign acts as a silent ambassador,  communicating a company’s brand identity even before a customer steps through the door. 

Signage: The Visual Voice of Your Brand

A brand encompasses a company’s story, values, and the overall experience it provides.  For a passerby on the street, signage is the first introduction to that story. It’s the visual representation of the brand, silently conveying its essence.

By investing in high-quality, well-designed signage, businesses can strengthen their brand image and create a lasting impression on potential customers. 

Modulex: Your Partner in Building a Strong Brand Identity

At Modulex, we believe that a sign represents more than just a label; it embodies your business’s identity. Our latest design and build service reflects this principle, offering a seamless journey from concept to installation. We collaborate with businesses to articulate their visual identity and bring it to life through impactful signage solutions.

Modulex, established by the LEGO group, has been a leader in visual communications solutions since 1963. With a strong global presence, including multiple factories worldwide and operations in over 300 cities across 45 countries, we possess unparalleled reach and the capability to execute your project in line with your brand, budget, and schedule.

Why Design + Build?

Working with multiple people in a signage implementation can be challenging. The more people involved, the greater the margin of miscommunication or error. Our integrated Design & Build services model combines planning, design and project management, as a result, providing substantial value to our clients.

We take on the responsibilities of designers and contractors, all under one roof enabling you to deliver your signage program on brand, on budget and on time.

At Modulex, Our Method is to Deliver an Architectural Signage Program

We take a holistic approach, completing both the design and the production of your signage. We handle everything, from initial planning with assigned takeoff to design concepts, shop drawings and production to the final delivery and installation.

What are the Benefits of a Design + Build Approach?

• Single Point of Contact: There is only one point of contact from beginning to end, streamlining communication and reducing errors.
• Reduced Costs: The designer and contractor are on the same team, eliminating redundancies and lowering unit costs.
• Faster Completion: A streamlined process translates to faster construction and delivery speeds.
• Modular Advantage: Introducing a modular strategy from the early stages ensures consistent color, size, and quality in production and future reproductions.

Design & Build Combines Planning, Design and Project Management. As a Result, Providing Substantial Value to Our Clients.

Our design and build process at Modulex

Step 1: Research & Strategy

This initial phase involves understanding your business goals, target audience, and brand identity. We will also discuss budget constraints and regulatory requirements.

Step 2: Budget Analysis

We will work with you to develop a realistic budget that meets your needs and ensures a high-quality final product.

Step 3: Design Development

Our experienced designers will create custom signage solutions that reflect your brand identity and resonate with your target audience. We will present you with multiple design concepts for your feedback and collaboration.

Step 4: Fabrication

Our state-of-the-art production facilities utilize a variety of sign printing techniques to create your signage.

Sign Printing Techniques at Modulex

Here are some of the sign printing techniques we offer:

• Digital Printing: This versatile technique allows for high-resolution graphics and photographs on a wide range of materials.
• Vinyl Lettering & Graphics: A cost-effective solution for simple text or logos applied to various surfaces.
• Dimensional Lettering: Adds a touch of depth and texture to your signage, creating a more impactful look.
• Illuminated Signs: Increase visibility during the day and night, making your business stand out.

Step 5: Installation

Our skilled installation team will ensure your signage is properly mounted and meets all safety regulations.

Beyond Basic Printing: Tactile, Safety and Temporary Signage

Modulex goes beyond basic printing, offering a variety of specialty signage solutions:

• Tactile Signage: Raised lettering and Braille characters assist visually impaired individuals in navigating your space.
• Safety Signage: Informational and directional signs promoting safety protocols within your building.
• Temporary Signage: Banners, posters, and other temporary solutions for events or promotions.

Your Sign, Your Statement at Modulex

Your business deserves a sign that resonates with your ethos and leaves a lasting impression. With Modulex’s design and build service, you’re not just getting a sign; you’re investing in a piece of architectural art that speaks volumes. Ready to elevate your business signage? Contact us today to start your design and build journey with Modulex.