Signage is an essential element of any commercial building, as it serves multiple purposes and benefits for both the owners and the occupants. In this blog post, we will explore the different types of signage used for commercial buildings and how they can enhance brand identity, improve wayfinding, and comply with regulations. We will also showcase some examples of signage projects that Modulex has done for various sectors, such as mixed-use and residential, government and civic, corporate and brand, healthcare, education, and hospitality.
Types of signage
Signage can be categorized according to its functions and locations, such as exterior, interior, directional, informational, promotional, etc. Here are some common types of signage that can be found in commercial buildings:
- Exterior signage: This type of signage is installed on the outside of the building, and it is usually the first impression that visitors and customers have of the business or organization. Exterior signage can include building signs, monument signs, pylon signs, awnings, window graphics, etc. The main functions of exterior signage are to identify the building, attract attention, communicate the brand image, and provide directions.
- Interior signage: This type of signage is installed on the inside of the building, and it is usually designed to match the interior decor and ambiance. Interior signage can include lobby signs, wall murals, floor graphics, door signs, room numbers, etc. The main functions of interior signage are to welcome visitors, enhance the environment, provide information, and facilitate navigation.
- Directional signage: This type of signage is used to guide visitors and customers to their desired destinations within the building or complex. Directional signage can include wayfinding signs, directories, maps, arrows, etc. The main functions of directional signage are to improve accessibility, reduce confusion, increase efficiency, and ensure safety.
- Informational signage: This type of signage is used to convey important or useful information to visitors and customers within the building or complex. Informational signage can include rules and regulations signs, hours of operation signs, emergency exit signs, ADA signs (Americans with Disabilities Act), etc. The main functions of informational signage are to educate visitors, comply with laws and standards, prevent accidents, and protect rights.
- Promotional signage: This type of signage is used to advertise products or services offered by the business or organization within the building or complex. Promotional signage can include banners, posters, digital displays, menu boards, etc. The main functions of promotional signage are to increase sales, generate leads, create awareness, and stimulate interest.
Examples of signage
Modulex is a multi-national provider of architectural signage and visual communication solutions for various sectors and industries. We have extensive experience in designing, manufacturing, installing, and maintaining high-quality signage for commercial buildings. Here are some examples of signage projects that we have done for different sectors:
Mixed use and residential: For this sector, we have created signage solutions that blend seamlessly with the architectural style and design of the buildings. We have also ensured that the signage meets the needs and expectations of both residents and visitors. Some examples are: The Royal Atlantis Residences, The Address Residences Jumeirah Resort + Spa, The Opus by Omniyat, etc.
Government and civic: For this sector, we have created signage solutions that reflect the values and missions of the public institutions and organizations. We have also ensured that the signage complies with the relevant regulations and standards. Some examples are: The United Nations Headquarters, The Danish Parliament, The Supreme Court of Denmark, etc.
Corporate and brand: For this sector, we have created signage solutions that enhance the brand identity and image of the businesses and organizations. We have also ensured that the signage communicates effectively with the target audience and stakeholders. Some examples are: LEGO House, Novo Nordisk, Maersk, etc.
Healthcare: For this sector, we have created signage solutions that improve the patient experience and satisfaction, as well as the staff efficiency and safety. We have also ensured that the signage adheres to the best practices and guidelines for healthcare environments. Some examples are: Cleveland Clinic Abu Dhabi, The Royal Children’s Hospital Melbourne, The University Hospital of Copenhagen, etc.
Education: For this sector, we have created signage solutions that foster a positive and stimulating learning environment for students, teachers, and staff. We have also ensured that the signage supports the educational goals and objectives of the institutions. Some examples are: The University of Copenhagen , The University of Southern Denmark , The International School of Billund, etc.
Hospitality: For this sector, we have created signage solutions that create a memorable and enjoyable guest experience, as well as a distinctive and consistent brand identity. We have also ensured that the signage meets the high standards and expectations of the hospitality industry. Some examples are: Waldorf Astoria Dubai Palm Jumeirah, Radisson Blu Scandinavia Hotel Aarhus, Hotel d’Angleterre Copenhagen, etc.
Signage is a vital part of any commercial building, as it can benefit both the owners and the occupants. By choosing the right types of signage for different functions and locations, you can enhance your brand identity, improve your wayfinding, and comply with your regulations. At Modulex, we can help you create custom signage solutions that suit your specific needs and preferences. Contact us today to find out how we can help you with your signage project.