We will delve into the vital role of colour testing in maintaining brand consistency across digital and physical touchpoints. Understand the importance of colour theory when translating digital design into physical branded touchpoints to ensure client satisfaction and enhance brand recognition and customer experience. 

Intended Learning Outcomes:

• Understand the role of colour theory in translating digital designs into consistent physical branded touchpoints.
• Learn how colour testing contributes to brand consistency, client satisfaction, and enhanced customer experience.

Join our session on Financial Modelling, where we’ll dive into the intricacies of budget planning for a global rebrand. Learn how to strategically allocate resources for maximum impact and efficiency. Gain practical insights and tools you can immediately apply to real-world brand implementation projects.

Intended Learning Outcomes:

• Develop an understanding of budget planning principles specific to global rebrand projects, including strategic resource allocation for maximum impact.
• Acquire practical financial modelling tools and techniques that can be directly applied to real-world brand implementation scenarios.

Signage projects can be complex and time-consuming, requiring careful planning and execution. Ensuring the success of your signage project requires a systematic approach that covers all aspects of the process. In this session, we will outline 7 steps to help you implement your signage project on brand, on budget, and on time.

Intended Learning Outcome:

• Dive into our brand implementation methodology to gain a good understanding of the steps to follow when rolling out a brand successfully. 
• Learn strategies to streamline your brand implementation project and ensure success every time.
• Gain an understanding of budgeting before and during the project.
• Gain an insight into our experience at Modulex as a brand rollout partner. 

Explore the innovative technologies driving design development, brand asset management, architectural navigation and brand visibility. Gain insight into the latest innovations driving the evolution and setting new standards within the visual communication and wayfinding industry.

Intended Learning Outcome:

• Explore cutting-edge technologies driving design development, brand asset management, architectural navigation and brand visibility.
• Gain insight into the latest innovations driving the evolution and setting new standards within the visual communication and wayfinding industry.

This exploratory session shines a light on the high carbon footprint of common materials and role of new low-carbon alternatives in reducing the ecological impact of signage and branded environments. We’ll address what makes a material truly sustainable, and present next-generation alternatives developed by Modulex that challenge the industry’s reliance on high-impact substrates like acrylic, steel, and aluminium. Through lifecycle data, content analysis, and end-of-life considerations, participants will learn to evaluate and choose materials that align with both design intent and sustainability goals.

Intended Learning Outcomes: 

• Gain awareness of the hidden environmental impacts of commonly used signage materials. 
• Understand the criteria that define a sustainable material for brand environments.
• Learn to evaluate substrates based on content, lifecycle, supply chain, and recyclability. 
• Discover cutting-edge, lower-impact material alternatives developed by Modulex.

From brand asset audits to coordinating diverse teams across different time zones to navigating cultural and geographic nuances, this session equips you with the skills and strategies needed to navigate the multi-dimensional challenges within brand rollouts while ensuring a seamless and successful global launch.

Intended Learning Outcome:

• Learn how to integrate sustainability into every process step, considering all aspects during a brand implementation project.
• Understand how to drive positive impact and consider environmental aspects before, during, and after the rollout stages.

Book a session on Planning for a Global Brand Rollout. We’ll discuss key strategies for executing multisite brand implementations across diverse markets. Learn how to ensure consistency and impact on a global scale.

Intended Learning Outcome:

• Explore how good planning for a global brand implementation can avoid roadblocks throughout the execution stages.
• Gain an understanding of the areas where contingency planning is critical, both geographically and within the step-by-step process.
• Learn about the different stages, skills and strategies during the planning phase and how they can help deliver a successful global launch.

Join us and learn how Verifind’s advanced eye-tracking technology can study how people interact with visual cues and communication elements when moving through buildings. Discover how this innovative technology is transforming navigation in brand environments for a smarter, more intuitive experience.

Intended Learning Outcomes:

• Understand how advanced eye-tracking technology can analyse human interaction with visual cues and signage in built environments.
• Gain insight into how Verifind’s technology is driving innovation in wayfinding and enhancing user navigation within branded spaces.

This session will explore how sustainable design strategies in signage can transform spaces into more accessible and inclusive environments for all users, regardless of physical ability, cognitive function, or cultural background. It provides an insight into how wayfinding can be both a functional and social design tool, reflecting the needs of diverse users. We’ll look at key principles of inclusive design in wayfinding, international regulations, and real-world examples that show how wayfinding can foster equity and accessibility. This session is ideal for designers, planners, and consultants looking to build socially sustainable environments. 

Intended Learning Outcomes: 

• Understand how inclusive wayfinding design supports accessibility for a wide range of users. 
• Learn to apply principles of social sustainability in signage design. 
• Become familiar with regulatory frameworks and accessibility standards
• Discover practical strategies to design signage that communicates clearly across cultures, languages, and abilities. 

This session introduces re:SIGN, our signage-as-a-service model built on a circular, take-back subscription program. re:SIGN aims to redefine how signage is produced, maintained, and reused—moving from traditional product ownership to a service-based, circular solution. Participants will learn how this model reduces waste, extends product lifecycles, and simplifies signage updates while aligning visual communication with ESG goals.

Intended Learning Outcomes: 

• Understand re:SIGN, our take-back subscription model and how it supports circularity to reduce environmental impact. 
• Identify opportunities to shift from product-based to service-based signage solutions. 
• Gain insight into how re:SIGN integrates take-back logistics, refurbishment, and environmental reporting.