Navigating the process of hiring a signage company requires a keen understanding of specific needs, budgets, and vendor criteria. James Gaydos, Managing Partner at our office in Alberta, shares invaluable insights into determining a client’s signage requirements and sheds light on the considerations that should shape the decision-making process.
Understanding Signage Needs:
Tailoring signage solutions to the nature of our space and distinguishing between public and private areas is essential. Comprehensive wayfinding becomes important for public spaces, whereas private spaces may require a more targeted approach. Aligning the signage plan with how the facility is used and understanding budget constraints are integral components of the initial assessment.
The significance of a signage company’s experience and global network is paramount. If you are dealing with a signage company with a rich history and a worldwide network, it ensures they have encountered and addressed diverse challenges in the industry.
Qualifications and Certifications:
While safety certifications are essential, qualifications can vary based on the project and the parties involved. Modulex’s commitment to safety is evident through its extensive safety program, reflecting its dedication to ensuring a secure working environment.
Quality and Durability:
It is important to consider the longevity and functionality of signage, especially in critical spaces like hospitals and schools. You want signage to be able to stand lengthy durations. This ensures the materials used for the signage are of good quality, and it will bring down your budget in the long run.
Creativity and Brand Alignment:
When addressing the balance between creativity and brand alignment, it is essential to understand your priorities. While construction companies may prioritize timelines and budgets, architectural and design firms may focus on how the brand integrates aesthetically within the designed space. It is beneficial to go with a signage company with a global network of designers, thus catering to your diverse creative needs.
Strong project management should be identified as a top priority, emphasizing its impact on successful execution. Even the most innovative designs and well-planned budgets require effective project management to ensure timely and seamless implementation.
Comprehending lead times is imperative, dispelling the misconception that signage projects can be instantly produced and installed. Understanding the timeline from an approved drawing to installation is key for managing our expectations.
Price is identified as a potential red flag, as companies undercutting competitors may compromise on quality or face financial challenges. We should evaluate not just the cost but also the execution and the longevity of the signage company in the industry. Aligning the signage plan with how the facility is used and understanding budget constraints are integral components of this initial assessment.
James states that providing a comprehensive guide for clients seeking a signage company is significant. It is important to align the client’s unique needs with the chosen signage partner’s expertise, experience, and unwavering commitment. A thoughtful and strategic approach to selecting a signage company is vital to achieving visual appeal, long-lasting functionality, and client satisfaction.
Meet The Author.
James Gaydos is a seasoned professional with over 23 years of experience in the field, currently serving as the Managing Partner for our Alberta, Canada office. His successes include proficiently overseeing numerous large-scale projects, all of which encompass wayfinding, signage design, and implementation. James brings a wealth of expertise to his clients, boasting a comprehensive background in wayfinding and project management for extensive signage initiatives throughout Canada.